Don’t miss a single episode. Direct to you weekly!

10-15 Minutes

(average length – interviews excluded)

Why settle for an ordinary brand, when you can have an exceptional one? Gerry Foster, The Branding Evangelist and leading small business brand strategist, has helped over 100,000 small businesses from over 600 different industries create unforgettable brands. But how do you develop a truly great brand that is something more than having a nice logo, website, or colorful social media images? This is just one of the thought-provoking, big questions Gerry digs into on his Big Brand Formula podcast. In addition to inspiring teachings and interviews, each episode is designed to help you take immediate action on the most important strategies for big branding your business, product, service, non-profit, or even yourself as a personal brand. Gerry’s specialty is helping you find your edge, craft a unique brand, and scaling it for more sales and profits. Discover why so many owners turn to Gerry Foster to excite, delight, and ignite their market, and make getting customers a lot easier.

The Big Brand Formula Podcast

Why settle for an ordinary brand, when you can have an exceptional one? Gerry Foster, The Branding Evangelist and leading small business brand strategist, has helped over 100,000 small businesses from over 600 different industries create unforgettable brands. But how do you develop a truly great brand that is something more than having a nice logo, website, or colorful social media images? This is just one of the thought-provoking, big questions Gerry digs into on his Big Brand Formula podcast.

Latest Episodes

BBF 50 | BE-ing Leadership
There is more to being a leader than just doing things right. For Conscious Leadership Shaman Rodolfo Carrillo, leadership also comes from that spiritual path of recognizing who we are and showing up from that state of who we are from being. In this episode, he joins host Gerry Foster to take us deep into his understanding together with his new book, BE-ing Leadership, where he combines the spiritual and business paths to show up
Often, it is in tough moments in life that we find our purpose. Guest Michael Tranmer experienced a life transformation following the end of his marriage. Dealing with heartaches, Michael found himself awakening to his calling and now, fearlessly sharing his journey of self-discovery in his book, satori ananda: awaken to happiness. In this episode, he joins host, Gerry Foster, to share his powerful memoir, taking us into his life’s story of how he used his pain to
BBF 49 | Personal Magnificence
Building your brand means providing a reflection of yourself to the market, which requires understanding your personal magnificence and uniqueness. Unfortunately, learning how you differ from the rest may lead to an alarming result: suicide. Gerry Foster shares his knowledge about the proper way of brand building by joining Jackie Simmons of The Suicide Prevention Show. He goes deep on how one can prevent drowning into depression and ultimately end their life by having a
Bhavna Srivastava’s name is synonymous with The Golden Light. A powerful visionary and thought leader, Bhavna has been chosen to bring the golden age on earth. She is the creator of Golden Light Healing, a system that heals people from trauma and pain by giving them clarity and peace. Through her books, podcast, speaking engagements, coaching and mentoring, Bhavna works with people at the soul level to help them manifest an abundance of love and
BBF 47 | Get Dirty
In our society, up until just recently, there’s been so much conditioning around staying in our lane, sitting down, and shutting up. We’ve been told to be passionate but not so passionate, to speak up but not to speak out of line. However, Leslie Medley found the opposite to be true in her life, claiming that the more messy she allows her life to be, the more clarity she receives and the more fun she has. Leslie
Often, it is in tough moments in life that we find our purpose. Guest Michael Tranmer experienced a life transformation following the end of his marriage. Dealing with heartaches, Michael found himself awakening to his calling and now, fearlessly sharing his journey of self-discovery in his book, satori ananda: awaken to happiness. In this episode, he joins host, Gerry Foster, to share his powerful memoir, taking us into his life’s story of how he used his pain to
BBF 45 | Activate Your Dream
You absolutely have the power to create whatever you can dream of. You just have to allow yourself to listen to your discontent, your desires, and activate your imagination of what you really want your life to look like. If you can get to that place of abundance, contentment and happiness, that’s what success is for you. Joining Gerry Foster to spread this empowering message is award-winning transformational life coach, professional speaker, author and minister,
BBF 44 | Just Show Up Movement
We often avoid dealing with a person in grief, not because we don’t care about them, but because we find ourselves inadequate and incapable of consoling them. The truth is, however, we can make a lot of difference by just showing up for that person in their moment of sadness. You don’t have to have to know what to say or what to do; you just have to be there for them and be your
In an increasingly diverse and inclusive business sphere, a lot of Latinas are coming out into the open and seeing success, but a lot of things are still holding them back from their true potential. Business and life coach, Michelle Gomez addresses these issues through her Latina life coaching program, where she focuses on the underserved niche of Latina women in business. Michelle understands that a lot of what holds Latinas back from really showing up
BBF 42 | Publicize Your Brand
Publicity is one of the things in in life that can come for free if you happen to have luck on your side, which most of us don’t. What can you do to publicize your brand and become more visible to the people you want to serve? Get a load of golden nuggets on this topic as Gerry Foster chats with the Queen of Publicity herself, Jill Lublin. Jill is an international speaker, publicity consultant
BBF 41 | Survival Positioning
Small businesses are taking the brunt of this very challenging COVID-19 environment. Though the future may be unclear, business owners nevertheless need to make efforts to move forward; otherwise, they’ll never see the light at the end of this dark tunnel. One way to start is branding, and in this special episode, Gerry Foster is interviewed by September Dohrmann, the president and CEO of CEO Space International, on her The Business Acceleration Podcast to talk about what small businesses
BBF 40 | Delivering Value
We’re living the new normal due to COVID-19 where social distancing, staying at home as much as possible, washing our hands frequently, and wearing masks every time we leave the house have all become the new norm. Although the things happening all around may bring a lot of uncertainties and stress, it can be a time to look for unique opportunities and provide unrivaled value through your brand. In this episode, Gerry Foster tells you