What is Big Brand Formula INTENSIVE?
Big Brand Formula INTENSIVE (BBFI) is the most comprehensive online program for formulating, creating, and constructing an exceptional brand.
BBFI is the only transformative group experience program of its kind that not only shows you exactly how to develop your dream brand — we co-create it by providing do-it-with-you,
in-the-trenches, hands-on assistance 🙂
By the end of this program,
you will have:
- Identified the ‘something special’ you were born to do (and meant to accomplish)
- Distinguished yourself from the competition and gain an edge for the long haul (that makes you “you”)
- Pinpointed eager, ideal customers who fit the profile (a ‘hungry crowd’)
- Anchored in what you do best (your DNA) and uncover your secret sauce so you can claim brand superiority
- Stand out-even-more-power by answering the question, “How should we come across?” (your logo)
- Formulated a one-of-a-kind promise that will make your brand irresistible (your Statement of Mastery™)
- Crafted a fundamental core message that makes people sit up, care, and buy (the right words)
- Spured consumers to remember whether they like your brand or not with a catchy tagline (a punchy slogan)
What exactly is included?
Look, this is my signature program! It’s my baby … my pride & joy. BBFI is a guided methodology that works for any type of small business. You get everything contained in my Virtual program.
- 7 Big Branding training topics
- 7 Workshop Videos rich with conversational, down-to-earth delivery of content, so you won’t bump up against any confusing big branding principles, terms, and approaches.
… each Video training is straightforward, easy to understand right away, and engaging.
- 7 Action Guides containing downloadable worksheets so you are creating your brand as you go through the training, helping you integrate everything you learn in the videos
… each Guide can be absorbed anytime, anywhere on your schedule to maximize your value and get your brand up-and-running … so that after the completion of BBFI you’ll have a clear roadmap that can lead to effective marketing and selling